Safe Play

Safe Play is a clinical-grade digital health platform designed to modernize sexual health verification and reduce STI transmission rates through verified trust. It bridges the gap between private behavior and public health data by allowing users to share their latest "Clear" STI status with partners via a secure, one-time-use QR code. What the Business Does Safe Play transforms the sexual health journey from a manual, anxiety-inducing process into a seamless digital experience: * Verified Integration: It pulls real-time pathology data directly from NHS labs using HL7 FHIR standards and NHS Login (P9 identity assurance). It is not "self-reported"—it is clinically verified. * The "6-Month Rule": To prevent the sharing of stale data, the app automatically hides results older than six months, incentivizing regular testing. * Zero-Knowledge Verification: Users generate a 5-minute, anti-fraud QR code. When a partner scans it, they see a "Verified Clear" status on their own device without any sensitive data being stored, screenshotted, or exchanged. * The Rewards Hub: It gamifies public health. Users earn "Play Points" for testing, completing educational modules, and breaking transmission chains. These points are redeemable at commercial partners like Boots, PureGym, and Uber. * Commissioner Dashboard: It provides NHS Integrated Care Boards (ICBs) with anonymized heatmaps of uptake and "transmission chains broken," proving ROI in real-time. Why an Acquirer Should Buy Safe Play Safe Play is not just an app; it is a turnkey enterprise that has already cleared the highest hurdles in the UK health-tech market. 1. High Barrier to Entry (Cleared Regulatory Hurdles) The most significant "moat" for any NHS health-tech business is regulatory compliance. Safe Play is Audit-Ready: * Clinical Safety: Full DCB0129 compliance with a finalized Clinical Safety Case Report (CSCR) and Hazard Log. * Security & Privacy: DTAC-mapped, GDPR-compliant (DPIA complete), and ready for DSPT certification. * Procurement: Already has a G-Cloud 14 Service Definition, meaning it can be "bought off the shelf" by any UK government body. 2. Proven Economic Value for the NHS Safe Play is a "Value for Money" (VfM) powerhouse. We have modeled a 5% reduction in STI re-infections, which translates to: * £260,000+ annual savings for a typical London ICB. * £218,000+ for Greater Manchester. * £175,000+ for Birmingham. An acquirer isn't just buying code; they are buying a validated business case that is highly attractive to cash-strapped public health commissioners. 3. Scalable "White-Label" Architecture The platform is built to be global. Our Acquisition & Global Deployment Guide ensures that a buyer can: * Rebrand Instantly: Use our theme engine to white-label the app for insurance companies, private health providers, or international health ministries. * Localize Rules: Adjust clinical thresholds (e.g., changing the 6-month rule to 3 months) based on regional guidelines. 4. Dual Revenue Streams Safe Play captures value from both the public and private sectors: * B2G (Business-to-Government): Recurring SaaS revenue from NHS ICBs for regional licenses and the Commissioner Dashboard. * B2B (Partnerships): Commercial affiliate revenue and sponsorship from the Rewards Ecosystem (Boots, PureGym, etc.), who pay for access to a health-conscious demographic. 5. "Turnkey" Transition We have produced a Technical Handover Spec and a Buyer’s Sales Toolkit. An engineering team can spin up a production instance in hours using our Terraform (IaC) scripts, and a sales team can begin pitching tomorrow using our pre-built regional decks. Conclusion: Safe Play is the first platform to combine clinical verification with behavioral incentives. It is the missing link in sexual health prevention—fully compliant, technically mature, and ready to scale.