TradeCraft Academy
lead
Course Content Creator
Web Developer
Overview
TradeCraft Academy teaches retail investors how to trade cryptocurrencies and traditional markets using proven strategies and risk management. Students learn through structured video lessons, quizzes, and downloadable resources designed to take them from zero knowledge to confident trading — no marketing hype, just actionable skills. A premium tier unlocks live Q&A sessions, weekly trade breakdowns, and a private community for ongoing support.
Mission
Value Proposition
A structured, practical training course that takes students from zero to confident — teaching them how to trade cryptocurrencies and traditional markets using proven strategies, risk management, and real-world analysis. No fluff, no hype — just actionable skills.
Target Customer
Beginners and intermediate retail investors (ages 20–45) who want to learn trading and crypto investing in a systematic way. Typically self-directed learners, career switchers, or side-hustlers looking for a reliable alternative income stream.
Revenue Model
- Course sales — one-time purchase for core curriculum (video lessons, downloadable resources, quizzes)
- Premium tier — monthly subscription for live Q&A sessions, weekly trade breakdowns, and a private community
KPIs
- Student enrollment (# of paid signups)
- Course completion rate (% who finish the curriculum)