CaptionCraft
CTO
engineer
marketer
Overview
CaptionCraft generates ready-to-post social media captions, hashtag sets, and styled graphics in one tap. A user picks their platform (Instagram, Facebook, TikTok, or Marketplace), describes what they're posting about, chooses a style, and gets copy they can use immediately plus a downloadable graphic. It's built for small business owners, churches, and creators who manage their own social presence without a designer or copywriter on staff.
The app includes a library of everything you've generated so you can reuse past captions, and enforces a 3-free-generation allowance before asking for a $4.99/month subscription for unlimited captions and graphics.
Mission
CaptionCraft — Business Plan
What we're building
CaptionCraft is a web app where a small business owner, church admin or creator gets a ready-to-post caption, hashtag set and simple graphic in one tap. They pick a platform (Instagram, Facebook, TikTok, Marketplace), type what the post is about, choose a style, copy the caption and download the graphic. It is built and the public landing page is live.
Who it's for
Small businesses, churches and creators who need fast content — specifically whoever is posting without a designer or a copywriter. We have not yet chosen which of the three we push first; the product and its copy are deliberately niche-neutral until that call is made.
How it makes money
The intended model is $4.99/month for unlimited captions, hashtags and graphics, positioned against the time and cost of Canva templates and a copywriter: 3 free generations to prove the output is good enough to pay for, then subscribe. Premium packs (church, birthday, business promos) are a later upsell, not the opening offer.