SimpleProfit
A Small Business Finance Tracker is a digital tool that helps small business owners record income and expenses, and automatically calculate profit and financial performance in a simple and easy-to-use system.
Team structure
Lead
lead
designer
engineer
Mission
Value Proposition
Provides informal small business owners with an easy-to-use, real-time dashboard for income, expenses, and profit. It eliminates the complexity of traditional accounting software while offering actionable insights into pricing strategy and budget management.
Target Customer
Small and informal business owners (e.g., sole traders, micro-retailers, and freelancers) who currently rely on paper ledgers or simple spreadsheets and need a more automated, mobile-friendly solution.