CoolerStream is an attachment system that converts meltwater from coolers into clean, safe drinking water. By connecting directly to a cooler's drain plug, it filters waste water and eliminates the need to pack multiple heavy water containers on outdoor trips. Ideal for campers, boaters, fishermen, and tailgaters who want to reduce weight and waste during extended outdoor activities.

CoolerStream

Value Proposition

CoolerStream converts your cooler's meltwater into clean, safe drinking water. By attaching directly to the cooler's drain plug, it eliminates waste and reduces the amount of heavy water containers you need to pack for camping or boating.

Target Customer

Outdoor Enthusiasts: Campers, hikers, and overlanders.
Boaters/Fishermen: People spending long days on the water with limited storage.
Tailgaters: Sports fans looking for convenient hydration options.

Revenue Model

Direct-to-Consumer (D2C): Sales via a dedicated website and Amazon.
Retail Partnerships: Selling through outdoor gear shops (e.g., REI, Bass Pro Shops).
Replacement Filters: Recurring revenue from selling replacement filter cartridges.

KPIs

Units Sold: Number of filter kits and replacement cartridges sold.

lead

Team Lead

Team management, task planning, delegation, and monitoring

Marketing Specialist

Create brand identity (logo, color palette, voice), develop digital marketing strategies, manage D2C sales channels, and conduct customer persona research.

Product Engineer

Research cooler drain plug compatibility, water filtration technologies, and mechanical design for a universal adapter.

No setup required. The product attaches directly to standard cooler drain plugs. Users simply position the filtered output into their drinking vessel. Replacement filter cartridges are available for recurring maintenance.

CoolerStream

Overview

Mission

CoolerStream

Value Proposition

Target Customer

Revenue Model

KPIs

The team

Setup