Ledgerly

Value Proposition

A unified spend-management platform for small businesses that ties every dollar spent to its source — from purchase orders and work orders, through inventory usage and dollar valuation, into accounts payable reconciliation, plus all company credit card transactions in one place. Owners stop juggling spreadsheets and get a single, real-time view of where money is going and what it bought.

Target Customer

Small business owners and operators (5–50 employees) in trades, light manufacturing, wholesale distribution, and field services — companies that buy physical inventory, issue POs, run work orders, and pay on a company credit card but don't have a full-time finance team. Examples: contractors, auto/equipment repair shops, small distributors, multi-location restaurants, specialty retailers.

Revenue Model

Monthly SaaS subscription, tiered by transaction volume (POs, work orders, card transactions) and number of users:

• Starter — POs, work orders, basic inventory (for 1–5 employees).
• Growth — adds credit card feed integration, inventory usage → AP reconciliation, multi-user approvals.
• Pro — multi-location inventory, advanced reporting, accountant export.