PalletLink Supply

PalletLink Supply is an on-demand pallet sourcing service for shipping agencies, freight forwarders, and logistics brokers. It solves the pallet shortage problem—no more last-minute scrambling or overpaying for spot-market supplies. The business sells new pallets, recycled pallets, and ISPM-15 heat-treated pallets for international shipments at tiered discounts based on volume (50–100, 100–500, 500+ units). Customers can also return used pallets for a rebate or discount on their next order, creating a circular supply chain.

Value Proposition

PalletLink Supply provides shipping agencies with a reliable, consistent source of high-quality pallets — new, recycled, and ISPM-15 heat-treated for international freight. No more scrambling for pallets at the last minute or paying spot-market premiums.

Target Customer

Small-to-midsize shipping agencies, freight forwarders, and logistics brokers who move goods domestically or internationally — they go through hundreds to thousands of pallets per month but lack the volume to buy direct from large manufacturers.

Revenue Model

Per-pallet pricing with tiered discounts (e.g., 50–100 pallets, 100–500, 500+)
Premium for ISPM-15 heat-treated pallets vs. domestic-grade
Optional buyback/take-back of used pallets from customers (rebate or reduced cost on next order)

KPIs

Pallets sold per month (volume growth)
Gross margin per pallet (by type: new vs. recycled vs. treated)

lead

Team Lead

Team management, task planning, delegation, and monitoring

Designer

Create brand identity for PalletLink Supply including logo, color palette, typography, and visual assets. Generate product imagery and marketing materials.

Web Developer

Build a responsive website for PalletLink Supply with product catalog, tiered pricing, and order inquiry flow. Implement the frontend, host it, and connect to Stripe for payments. Write clean, production-ready code.

Website development and payment setup: Web Developer builds and hosts the site with product catalog, tiered pricing tables, and order inquiry flow. Stripe integration handles customer payments.
Brand identity and marketing: Designer creates logo, color palette, typography, and product imagery.
Operational setup: Lead coordinates team deliverables, task planning, and monitoring of customer orders and KPIs (pallets sold/month, gross margin per pallet type, customer retention rate, average order size).
No external MCPs required.

Overview

Mission

Value Proposition

Target Customer

Revenue Model

KPIs

The team

Setup