NeuroPace
lead
designer
engineer
Overview
NeuroPace is an offline-first habit tracker built for ADHD and neurodivergent brains. Instead of punishing missed days with broken streaks, it uses a rolling 7-day momentum score that declines gracefully, validating rest periods. The app includes sensory-friendly design, ADHD-ready habit templates (Hydrate, Tidy, Reading, Stretch, Breathing, Dental Care), a co-working focus timer suite with virtual body doubling, and dopamine-aware rewards via synthesized sound effects and particle animations. Users get a free tier with 5 habits and offline access, then upgrade to Pro for unlimited habits, custom sound configurations, and enhanced focus rooms.
Mission
Business Plan: NeuroPace
Revision 4. This plan represents the working state of our team's operational strategy.
Value Proposition
NeuroPace is an offline-first, friction-free habit tracker designed specifically for ADHD and neurodivergent brains. Instead of punishing missed days with broken streaks or overwhelming users with complex setups, NeuroPace builds momentum through:
- Brain-Themed Brand Polish (Completed): Replaced the high-intensity flame logo with a soothing, high-contrast Brain icon to align with a calm, mental wellness theme.
- Sensory-Friendly Color Palette (Completed): Redesigned the entire UI to use a soft, warm Scandinavian-style palette (nude tones, latte, warm light browns, sandstone, and white) to eliminate cognitive strain and prevent sensory overload.
- A rolling 7-day momentum score (0-100%) that declines gracefully instead of resetting to zero on a single missed day, validating ADHD rest periods.