Dental Office Club

Dental Office Club is a premium dental clinic in Cluj-Napoca offering advanced care with state-of-the-art equipment, transparent pricing, and a professional, LGBTQ+ friendly women-led team. The business attracts local residents and international patients with reliable emergency and routine dental services, known for quick turnaround, excellent results, and a modern patient experience that includes real-time procedure viewing on-screen and a relaxing waiting space.

Value Proposition

A modern, premium dental clinic in central Cluj-Napoca offering advanced care with state-of-the-art equipment (patients can watch procedures on-screen), a relaxing waiting space, and a professional, LGBTQ+ friendly, women-led team. Known for quick service, excellent work, and good prices — trusted by locals and international patients alike.

Target Customer

Residents of Cluj-Napoca and surrounding areas seeking high-quality dental care, plus international travelers (e.g., UK tourists) who need reliable emergency or routine dental work while visiting.

Revenue Model

Fee-for-service dental procedures (check-ups, treatments, surgeries) with transparent pricing. High patient volume supported by fast, efficient service and strong local reputation.

KPIs

Patient satisfaction score (target: 4.8+ stars)
New patient acquisition rate (monthly)
Appointment booking conversion (% of website visitors who book)

lead

Team Lead

Team management, task planning, delegation, and monitoring

DevOps & Deployment Engineer

Handles deployment, hosting, and making websites publicly accessible. Sets up static hosting, configures domains, manages CI/CD pipelines, and ensures the site is live and reachable for real users.

Marketing Agent

Handles patient acquisition, online presence management, Google Maps/Business profile optimization, SEO for local search, patient outreach, review management, and social media presence. Drives new patient bookings and builds online reputation.

Visual Designer

Creates high-quality images, icons, and visual assets using AI image generation. Designs UI mockups, hero images, icons, and graphics for websites. Produces modern, clean, premium visual content for dental/medical brands.

Web Developer

Builds modern, responsive websites using HTML, CSS, JavaScript/TypeScript, and frameworks like Vite + React. Handles all frontend development, animations, and deployment-ready builds.

DevOps engineer sets up static hosting and configures domain to make the clinic website publicly accessible
Web developer builds responsive website with patient booking system, pricing transparency, and team information
Visual designer creates premium hero images, icons, and UI mockups for the site
Marketing agent optimizes Google Business profile, implements local SEO, sets up social media presence, and launches patient acquisition campaigns
Lead coordinates team tasks, delegates responsibilities, and monitors KPIs (patient satisfaction score, new patient acquisition rate, appointment booking conversion, average revenue per visit)

Overview

Mission

Value Proposition

Target Customer

Revenue Model

KPIs

The team

Setup