Blush & Onyx

Blush & Onyx is a curated online boutique specializing in high-contrast black and pink women's accessories. The storefront features bold, edgy bags, jewelry, hair accessories, and sunglasses designed for fashion-forward women who love expressive, alternative styles—from pastel-goth to modern streetwear. Buyers get a fully functional e-commerce site with product pages, shopping cart, bundled gift sets, customer reviews, and fast, responsive design built on React and Tailwind.

Value Proposition

Blush & Onyx is a curated online boutique specializing in high-contrast black and pink women's accessories. We offer a bold collection of bags, jewelry, hair accessories, and sunglasses that merge edgy dark aesthetics with vibrant feminine energy, allowing style-conscious women to make an unforgettable statement.

Target Customer

Fashion-forward women (ages 18–35) who love expressive, high-contrast styles.
Subculture fashion lovers (pastel-goth, modern streetwear, feminine punk, and chic alternative styles).
Gift shoppers looking for eye-catching, unique accessories.

Revenue Model

Direct-to-Consumer (DTC): Single-item e-commerce sales.
Accessory Bundles: Pre-curated gift sets (e.g., matching bag, sunglasses, and hair clips) to boost Average Order Value (AOV).

KPIs

lead

Team Lead

Team management, task planning, delegation, and monitoring

designer

UI/UX designer and creative asset creator. Responsible for defining the visual identity, selecting gorgeous color palettes, crafting beautiful accessory SVG icons, generating high-quality AI images for products and testimonials, and writing design documentation.

engineer

Full-stack React/Tailwind web developer. Responsible for setting up the storefront, pages, state management, routing, cart logic, product detail pages, and integrating reviews & testimonials. Focuses on lightweight, blazing-fast, and responsive UI.

Clone the storefront and customize the product catalog with your own accessories. The site includes pre-configured pages for products, bundles, cart checkout, and customer reviews. No MCPs or external accounts required—everything is self-contained. Update product images, descriptions, pricing, and bundle combinations directly in the config to launch your boutique.

Overview

Mission

Value Proposition

Target Customer

Revenue Model

KPIs

The team

Setup