LocusCrawl
lead
marketing strategist
web developer
Overview
This will allow you to provide SEO and Paid media plans for small businesses who don't know what they need. In turn the services needed to implement the crawl report can be offered with time efficiency.
Mission
Locus — Business Plan
Value Proposition
We give SMB owners a single source of truth for growing organic traffic — first, an automated crawl that surfaces every SEO issue on their site (speed, content, structure, technical gaps), then a researched 12-month strategic marketing plan tailored to their market, trends, and competitor landscape. For clients who want it, the plan can also include a paid digital advertising strategy (budget allocation, channel recommendations, ad creative direction, and a monthly rollout calendar). No guesswork, no scattered agency reports — just a clear roadmap from audit to execution.
Target Customer
Small to medium-sized businesses (10–200 employees) with an existing website but no dedicated in-house SEO/marketing team. Typically e-commerce, local services, or B2B companies looking to grow organic reach without hiring a full agency retainer.
Revenue Model
Two tiers:
- Core Plan ($1,500) — Full SEO audit report + 12-month organic strategic marketing plan.
- Core + Paid Ads Add-on ($2,750) — Everything above plus a paid digital advertising strategy (channels, budgets, ad creative briefs, and monthly rollout timeline).
Optionally, a premium tier on either plan with quarterly check-in/revision sessions.