MindAnchor
lead
engineer
Overview
MindAnchor is a productivity app designed specifically for how ADHD brains work. It combines visual timers, low-friction to-do lists, and location-based room reminders to reduce the friction between intention and action. Instead of retrofitting generic productivity tools, MindAnchor addresses executive dysfunction directly—stopping the daily tax of walking into a room and forgetting why you're there. Users get a digital app with subscription access to these core features, with plans to expand into physical products like planners and visual timer devices once the app demonstrates traction.
Mission
Value Proposition
Productivity tools built for the ADHD brain, not retrofitted to it. A digital app combining visual timers, low-friction to-do lists, and location-based room reminders — designed around how ADHD minds actually function. The core promise: reduce the friction between intention and action, so "walking into a room and forgetting why" stops being a daily tax.
Target Customer
- Primary: Adults (25–45) with diagnosed or self-identified ADHD who've bounced off generic productivity apps and are looking for tools that account for executive dysfunction.
- Secondary: Parents purchasing for ADHD kids/teens; ADHD coaches and therapists who recommend tools to clients.
Revenue Model
- Digital: Monthly/annual app subscription for the core app (visual timers, location-based reminders, smart to-do lists).