Deposit Please
Lead
lead
designer
engineer
Overview
DownPayment automates deposit collection for freelancers and micro-agencies, letting them generate booking links that clients use to pay upfront. It eliminates manual payment chasing and prevents revenue loss from no-shows by sending automated reminders when clients don't commit. Built for event-based and project-based workers like photographers, bakers, detailers, and designers.
Mission
Value Proposition
DownPayment automates deposit collection for freelancers and micro-agencies, eliminating the awkwardness of chasing payments and preventing lost revenue from uncommitted calendar dates through automated reminders and a streamlined booking workflow.
Target Customer
Independent freelancers and micro-agencies who manage event-based or project-based bookings (e.g., wedding photographers, cake bakers, mobile detailers, web designers).
Revenue Model
- SaaS Subscription: $15–$29/month for unlimited booking links and automated reminders.
- Transaction Fee (Alternative): A small flat fee (e.g., $1) per successful deposit on top of Stripe fees.
KPIs
- Deposit Conversion Rate: Percentage of generated links that result in a paid deposit.
- Time-to-Payment: Average time elapsed between link generation and successful payment.
- Calendar Efficiency: Reduction in "ghosted" dates for active users.