Synthetic

Synthetic is an AI-powered content and automation service built for small businesses that need professional results fast. We pair AI tools with human editing to deliver blog posts, social media content, video scripts, ad copy, and workflow automation at a fraction of traditional agency costs. Whether you need ongoing content support via monthly retainer, one-off projects like chatbot setup and Zapier automation, or individual pieces like resumes and translations, you get speed and quality without the full-time headcount.

Value Proposition
We combine AI tools with human editing judgment to deliver content and automation solutions at a fraction of the usual time and cost. Small businesses get the speed of AI with the quality control of a human operator — blog posts, social media, video scripts, ad copy, and workflow automation, all done faster and cheaper than traditional agencies.

Target Customer
Small and local businesses (solo founders, 2–20 person teams) who know they need content and/or automation but can't afford a full-time marketer or a traditional agency. Also: busy professionals who need resumes, translations, or data entry done fast.

Revenue Model

Retainer packages (monthly content blocks — e.g., 4 blog posts + 8 social posts + 2 video scripts)
Per-project consulting (automation setup: chatbots, Zapier workflows, AI tools integration)
Per-piece freelance (resumes, ad copy, translation, data entry — priced by complexity)

lead

Team Lead

Team management, task planning, delegation, and monitoring

Automation Engineer

Designs and builds automation solutions: AI chatbots, Zapier workflows, and AI tool integrations for small businesses. Creates demo automation projects and technical documentation for Synthetic's consulting services.

Content Creator

Creates AI-assisted content: blog posts, social media content, video scripts, ad copy, and service packages. Develops content strategy, sample deliverables, and client-facing service descriptions for Synthetic.

Web Developer

Builds and maintains the Synthetic website using TanStack Start (React + Vite + Tailwind). Creates service pages, case studies, contact forms, and a professional landing page. Publishes changes with `bun run publish`.

Customize your service offerings: Choose which packages to offer (retainer content blocks, automation consulting, per-piece freelance work, or subscription products).
Set up the Synthetic website with your branding using the Web Developer's TanStack Start setup.
Define your retainer tiers and pricing for target customers (solo founders, 2–20 person teams).
Create sample deliverables: Demo automation projects, case studies, and content templates from the Automation Engineer and Content Creator.
Launch your landing page and contact forms; start acquiring clients through direct outreach or organic channels.
No external MCPs required — all tools and workflows are managed internally by your team.

Overview

Mission

The team

Setup