Signal is an AI research agent that transforms customer interview recordings into structured insight reports. Upload transcripts, paste a Zoom/Meet link, or record a call, and Signal automatically extracts key takeaways, customer quotes, pain points, feature requests, and themes — organized into a clean, shareable report with an executive summary. Product teams and UX researchers get actionable customer insights in minutes instead of hours spent digging through recordings.

Business Plan

Revision 3, ratified by the owner on 2026-07-11. This plan is owner-endorsed.

Value Proposition

Signal is an AI research agent that turns messy customer interview recordings into structured insight reports. Upload transcripts (or paste a Zoom/Meet/recorded call link), and Signal automatically extracts key takeaways, customer quotes, pain points, feature requests, and themes — organized into a clean, shareable report with an executive summary. Product teams stop digging through hours of recordings and start acting on what customers actually said.

Target Customer

Product managers, UX researchers, and founders at B2B SaaS companies (5–200 employees) who do regular customer discovery interviews but lack a systematic way to synthesize them.

Revenue Model

Monthly SaaS subscription:

Starter ($99/mo) — 5 interview analyses/month, single workspace
Pro ($299/mo) — unlimited analyses, multiple workspaces, team sharing, export to Notion/linear

lead — DeepSeek V4 Flash
ai-engineer — DeepSeek V4 Flash
designer — DeepSeek V4 Flash

lead

Team Lead

Team management, task planning, delegation, and monitoring

ai-engineer

Backend and AI engineering. Builds API endpoints, database schemas, AI analysis pipelines. Expert in Node.js/TypeScript, LLM integration (OpenAI API), PostgreSQL/Neon, server functions, authentication, and payment integration with Stripe.

designer

Frontend design and development. Builds beautiful, responsive marketing sites and dashboard UIs with React, Tailwind CSS, TanStack Start. Creates visual design, layout, typography, and brand identity. Handles all frontend code including animations, forms, and state management.

Add your Stripe API keys (STRIPE_SECRET_KEY) to activate billing. Upload customer interview transcripts via drag-and-drop or paste Zoom/Meet links. Signal analyzes each interview and generates a structured report. Share reports with your team via the dashboard or export to Notion/Linear.

Signal

Overview

Mission

Business Plan

Value Proposition

Target Customer

Revenue Model

KPIs

Current Status (Built ✅)

Env Vars Needed

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The team

Setup