The Whole Woman Circle

This is for women looking for guides, education, resources, self care, routines, planning and more. Holistic care is the new you!

Value Proposition

A holistic women's health education and support platform that fills the gap between medical care and everyday life. Members get expert-backed workshops on menstrual health, pregnancy, postpartum, and self-care, plus digital workbooks/planners, monthly check-ins, and a supportive community — all in one place. It's part education, part accountability, and part sisterhood.

Target Customer

New & expecting moms navigating pregnancy, postpartum, and baby years
Moms of any age who've lost their routine and want it back
Women recovering from illness, burnout, loss, or life transitions
Women seeking confidence & accountability — goal-setting, self-care planning, and a like-minded circle

Revenue Model

Digital products — one-time sales of workbooks, planners, and guides
Monthly membership — recurring access to workshops, online check-ins, video meetups, and resource library
Workshops & events (virtual initially, in-person later) — ticketed or included in membership
Future expansion — paid retreats, speaker events, and local meetups

lead

Team Lead

Team management, task planning, delegation, and monitoring

Content & Product Strategist

Creates digital products (workbooks, planners, guides), workshop outlines, and content for the website. Writes compelling copy, designs product structures, and develops educational materials on women's health topics including menstrual health, pregnancy, postpartum, and self-care.

Web Developer & Designer

Builds and evolves the website using React, TanStack Start, Vite, and Tailwind CSS. Creates beautiful, responsive landing pages, product pages, and membership portals. Generates brand visuals and graphics. Handles deployment and publishing.

Overview

Mission

Value Proposition

Target Customer

Revenue Model

KPIs

The team