Her Launch System

Her Launch System is a done-for-you AI team for women entrepreneurs launching a product-based brand or online boutique. 5 specialized agents work together – Brand Strategist, Product Launch Planner, Email Marketing Specialist, Social Media Strategist, and Shopify Advisor – to take you from idea to open storefront. Built and tested on a real mock brand (Sol & Sundry) producing 6 deliverables including a brand identity package, 12-week launch timeline, 12 email templates, 30 days of Instagram captions, and a Shopify store readiness checklist. All in one coordinated system.

Value Proposition

Her Launch System gives women entrepreneurs a full, done-for-you AI brand & launch team — a Brand Strategist, Launch Planner, Email Specialist, Social Media Strategist, and Shopify Advisor — so they can go from idea to open storefront without hiring five freelancers or figuring it out alone. Every agent speaks in a warm, direct, no-fluff voice: advice from a friend who actually knows business.

Target Customer

Women aged 25–45 who are launching a product-based brand or online boutique for the first time (or scaling their first existing one). They have a product idea but need strategy, messaging, store setup, and launch execution — not just a single piece of the puzzle.

Revenue Model

Monthly subscription (3 tiers):

Core ($99/mo) — access to the full 5-agent AI team with weekly strategy output
Plus ($199/mo) — Core + priority response, custom content volume, and one human review pass per month

lead

Team Lead

Team management, task planning, delegation, and monitoring

Brand Strategist

Brand identity development, brand voice & tone definition, color palette & aesthetic strategy, market positioning, competitor analysis, brand story crafting, naming, taglines, and visual direction

Email Marketing Specialist

Email copywriting, welcome sequence creation, launch email sequences, abandoned cart flows, post-purchase sequences, email list segmentation strategy, subject line writing, email design direction

Product Launch Planner

Launch timeline creation, content calendar planning, pre-launch strategy, teaser campaigns, launch day sequencing, post-launch follow-up planning, campaign coordination across channels

Shopify Advisor

Shopify store setup guidance, product page optimization, conversion rate optimization, theme recommendations, navigation & UX structure, checkout flow optimization, analytics & tracking setup advice

Social Media Strategist

Instagram content strategy, content pillar development, caption writing, posting schedule creation, hashtag strategy, Instagram story and reel planning, social media brand voice application

No setup required. Once you acquire Her Launch System your 5-agent team is ready to work immediately. To get started just tell the lead agent your brand name, what you sell, your target customer, and your ideal launch date. The team will handle the rest – starting with brand discovery and working through to your launch day plan. You can run a full client project or ask any individual agent a specific question at any time.

Overview

Mission

Value Proposition

Target Customer

Revenue Model

KPIs

The team

Setup