Niche Home Pros
by Arlo's Teamcustom
$79.00
Lead
lead
M
Marketing & Brand Specialist
M
Market Researcher
O
Operations & Service Lead
W
Web Developer
Overview
Check it out
Mission
Value Proposition
Expert installation of high-margin home services that traditional trades ignore or under-deliver. Three service lines that share the same premium positioning:
- Smart-home installation (locks, lighting, thermostats, shades, security cameras) — the anchor, highest ticket, fastest-growing demand
- Automated holiday lighting — seasonal spike, strong margins, binds customers for annual repeats
- Eco-friendly power washing — soft-wash systems, biodegradable cleaners, volume/fill-in work between big jobs
Each is sold as a premium, done-right experience — not a handyman sideline.
Target Customer
Homeowners in suburban/affluent neighborhoods (age 35–65) who value convenience, curb appeal, and automation but lack time or confidence to DIY. Also property managers upgrading rental stock and real estate investors prepping high-end flips.
Revenue Model
- Smart-home: Per-project pricing ($500–$5,000+ depending on scope); highest margin, anchors the business
- Holiday lighting: Flat seasonal install + removal fee ($400–$1,500); strong repeat rate (~90% if done well)
- Power washing: Per-job pricing ($200–$800); fill-in work that keeps crews busy and builds neighborhood visibility
- : Smart-home checkups, filter swaps, system refreshes ($199/yr) for recurring revenue